Volunteer Marketing Manager
2 months ago
Support us to develop and manage our marketing, communications and branding strategy to offer online tuition to vulnerable pupils.
Help us to promote our services on a wide range of platforms and offer heavily subsidised online tuition and help improve disadvantaged pupils’ life chances.
About Exam Star®
Exam Star® is a social enterprise working for the educational fulfilment of vulnerable pupils at risk of falling behind academically. We offer free one-to-one online homework help to primary and secondary school pupils in English, Maths and Sciences. Additionally, we provide heavily subsidised online tutoring services in all core subjects as well as French and 11+ exam preparation. The aim is to help vulnerable pupils who have little or no academic support at home and find it difficult to work by themselves. Our objectives are to offer personalised academic intervention, which is affordable and universally accessible, to increase pupils’ confidence, develop their awareness of independent study methods and techniques and ultimately raise their educational aspirations as well as helping them feel more empowered to fulfil their academic potential.
Every Saturday from 12 noon to 2pm, our Volunteer Online Tutors provide free one-to-one online homework help to pupils with understanding and completing homework assignments. Volunteer Online Tutors answer questions explain homework assignments and give pupils new techniques to work with.
Furthermore, from Monday to Thursday Volunteer Online Tutors and Volunteer Online French Tutors provide heavily subsidised one-to-one online tuition to primary and secondary school pupils in English, Maths, Sciences, French and 11+ exam preparation. During these sessions pupils’ individual learning needs are addressed. Our target interventions give students a chance to ask questions and receive extra support on anything they find difficult.
Exam Star® is determined to offer public facing, online tutoring services which are genuinely affordable and personalised. This is in order to assist parents with the herculean task of supporting their children’s home learning; especially during the COVID 19 crisis. We aim to benefit disadvantaged primary and secondary school pupils and those from lower socio-economic backgrounds.
About the opportunity:
We are urgently looking for a candidate to join our growing organisation to work on developing and managing the social enterprise’s marketing, communications and branding strategy to enable us to reach our expansion targets. The heart of this role is focused on building brand recognition and promoting our services on a wide range of platforms.
Duties and responsibilities
· Managing the social media accounts (YouTube, LinkedIn, Twitter, Facebook and Instagram). This involves preparing the content, scheduling posts, writing blog articles, managing the community responses and building followers.
· Supporting the generation of testimonials, ratings, surveys (In various formats, video, written, imagery etc.)
· Monitoring and providing reports on our google analytics, website, social platforms
· Tracking marketing expenditure (Excel budget management)
· Creating PR articles and building a media network towards expanding our media impact
· Events and campaign marketing
· Email marketing: newsletter creation, management, sending and reports
Making a difference
With your help we will be able to continue to help vulnerable pupils who have little or no academic support at home and find it difficult to work by themselves. During the COVID 19 crisis it is even more crucial to offer personalised academic intervention which is affordable and universally accessible to support disadvantaged pupils with their home learning. Your help will be invaluable in supporting our endeavours to raise pupils’ educational aspirations as well as helping them feel more empowered to fulfil their academic potential.
You would become part of our small, friendly team and you have the opportunity to use your time to make a real difference in difficult times. You will also benefit as described below:
· gain valuable work experience and enhance your cv
· enhance your communication, organisational and planning skills
· grow in confidence
· make a significant, lasting impact on a pupil’s future